Strategies to Entice Viewers to Watch Live TV , not on DVR

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[Reinvent TV] There really is no limit to the ways one can rationalize a topic when facing an ugly reality. Take for instance an article in today's Wall Street Journal entitled Networks Take On the Time Machine. Its general premise is that some networks are working to give scheduled programs the sheen of a live sports event or one-time-only spectacular to compel viewers to watch in real time rather than recording them for later viewing.

Some slightly related:

[Technology360] Strategies Develop to Entice Viewers to Watch Shows On Schedule, not on DVR: Despite many worthy articles, I ordinarily don't link to the Wall Street Journal because it's a paid site.  However, the AVS Forum has quoted a full text version of the 4/14/2005 article with this title.  It cites a new Accenture study saying 2% of ads are skipped in all U.S. households, but by 2009 it should rise to 22%. --Dennis

[Eternal Sunshine of My Spotless Mind] Essential Entries for 2004: . Throughout the years, viewers have seen how these six different characters grew up. Phoebe's little... have an effect on our personal characteristics. A recent study published in the Journal of Social

[Western Standard - Independent Voice of the New West.] Press Review: languages. Come to think of it, even Canadian CBC viewers might be unaware of our differences--so... Journal editorial board looks at Canada-US relations on the eve of the Bush visit (which it predicts... in their laps, to put on lesbian sex shows, to whip the patrons' buttocks with belts, and to entice

[SHALAWN "S PROGRESSIVE NEWS FOR THE PROGRESSIVE MIND] Karl Rove's Hail Mary Pass: )." (Apparently FOX viewers and Limbaugh listeners, exclusively.)Even "The Wall Street Journal" editorialized: "By outing Mary Cheney before millions of viewers on prime-time television, Messrs. Kerry and Edwards... (sorry FOX viewers, adios Rushies) and the ability to read a newspaper knows, Mary Cheney has been out

Posted at May 09, 2005 02:28 PM | Comments (0) | TrackBack (0)